Watch – MDUK Online Marketing Webinars
These webinars were hosted by the Arts Marketing Association on behalf on Museum Development UK. They offer helpful introductions to different aspects of online marketing for museums, with expert speakers.
Introduction to Online Marketing for Museums
In this introductory film, join Caroline Griffin and the Arts Marketing Association for an exploration into online marketing for museums. This film is aimed at staff and volunteers who would like an introduction or refresher to this topic and is part of a series to support museum’s online marketing.
Accessibility: This video has captions enabled which were undertaken by StageText and you can download an audio transcript here: Audio Transcript- An Introduction to Online Marketing
Introduction to Online Audience Segmentation
In this introductory film, join Helen Palmer and the AMA for an exploration into online audience segmentation for museums. This film is aimed at staff and volunteers who would like an introduction or refresher to this topic and is part of a series to support museum’s online marketing.
Accessibility: This video has captions enabled which were undertaken by StageText and you can download an audio transcript here: Introduction to Online Audience Segmentation Recording Transcript
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