Digital Storytelling with Culture24
Digital Storytelling with a Collections Focus
Online, via Zoom
On Tuesday 7th July and Thursday 9th July 14:15-16:15
Is your museum making the most of its digitised collections content online? Finding the right channel, tone, voice and techniques to reach and connect with audiences online isn’t easy. This workshop will explore the specific tensions and challenges that digital storytelling can pose and focus on the many advantages that museums and collections offer in this space.
We will explore both the practicalities and strategic considerations of digital storytelling with collections content, looking at content on website and social channels. There will be examples from museums, galleries and beyond, giving you plenty of food for thought, practical tips and ideas to take away and try.
Who should attend?
This online workshop is aimed at anyone based in a small or medium-sized, non-NPO, Accredited museum (max one person per organisation), who is tasked with creating content for online platforms yet isn’t a digital content specialist.
This online workshop will encourage active learning and plenty of discussion for a small group of up to 12 delegates. You will join two online content sessions, each lasting two hours and spread across two days, with a small piece of self-led ‘homework’, designed to help you experiment with digital storytelling ideas in your own unique setting.
Support towards Museum Accreditation:
Users and their experience
8.1 To understand who uses your museum, and who doesn’t
8.2 To use information to assess your users’ needs
8.3 To have a plan for developing your range of users
9.1 To provide stimulating learning and discovery activities, including exhibitions and programmes based on your collections
9.2 To communicate effectively with users and potential users through a range of access, marketing and promotional activities
Richard Moss is editor of the award-winning Museum Crush and brings hard-learned and current practical experience of digital storytelling with collections. He also teaches and mentors museum colleagues around the UK, supporting them with digital content creation and reach.
Anra Kennedy is Culture24’s Partnerships Director.Anra works with museums, galleries and heritage organisations across the UK and internationally. She specialises in digital literacy and skills development, digital publishing and cultural education, all with a view to supporting organisations’ resilience, impact and social purpose. She brings extensive experience of training and mentoring museum leaders and practitioners, to build their confidence and empower change in their working practice.
This workshop is provided as part of Culture24’s Arts Council England-funded Sector Support programme and is provided in partnership with Museum Development Yorkshire.